5 Words You Should Never Use In Restaurant Marketing Copy

Words are powerful.

When thinking of words to describe your venue or your offer it pays to give them due consideration, not only for the positive effect you intend, but also to avoid any negative effects you would rather avoid. Look to make an impact in the short amount of time you have to make an impression.

Using words that are overly familiar, that are generic restaurant marketing terms or have little genuine meaning is a waste of time and effort. If you are going to do it then make it count.